David Cash: exploring the fault line of culture and technology. Writer, speaker, curator.
David Cash backstage at Next in Vogue, Vogue Singapore

David Cash

David Cash is an award-winning marketer, internationally published writer, and cultural strategist working at the fault line between technology and taste. Described by Vogue as “The Leading Force Bringing Web3 to Market” and by Forbes as “Shaping the future of technology and culture,” he authored the first Master’s thesis on NFTs in 2020 before founding Cash Labs, the agency behind 300+ campaigns and 19 billion+ impressions for Amazon, Estée Lauder Group, Verizon, Farfetch, the NBA, and 100+ emerging technology companies. With a background in commercial production and millions of published words to his name, Cash has made a name for himself by devising cultural moments: he curated the first Metaverse Fashion Week, put Estée Lauder in Decentraland, brought Vogue onto the Apple Vision Pro, and ran campaigns with French Montana and Paris Hilton. Through Cash Labs, he works across communications strategy, PR and experiential production, helping technology companies make complex ideas clear and culturally relevant.

Cash has worked with

LVMH logo
Amazon logo
Estée Lauder Companies logo
Verizon logo

Book David to speak

David Cash is one of the leading voices translating emerging technology into commercial and cultural relevance. Described by Vogue as “the leading force bringing Web3 to market,” David has advised over 100 startups and global brands, including Amazon, Estée Lauder Group, Verizon, Farfetch, and the NBA.

His keynotes focus on one thing: turning innovation into adoption.

From simplifying complex technologies for mass audiences to architecting go-to-market strategies for frontier companies, David delivers actionable insight for founders, executives, investors, and cultural leaders navigating rapid change.

Popular topics include:

  • Simplifying Web3 and AI for mainstream adoption

  • Go-to-market strategy for emerging tech companies

  • Cultural positioning as a competitive advantage

  • Building category-defining brands in volatile markets

  • The future of luxury, fashion, and technology

David Cash speaking at Non Fungible Conference, Lisbon, 2022

David has spoken at

The Archive

Every conversation I hosted or recorded between 2021 and 2023, in full, with chapters, transcripts, and citations: Nick Knight, Don Diablo, Miguel, Krista Kim, the Farfetch Twitter Spaces, Decentraland Pride, Metaverse Fashion Week, and the NFTS.WTF interviews, many published here for the first time.

Writing

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Portrait of David Cash wearing a mixed reality headset, photographed by Nancy Kim
David Cash writing at Polimoda, Florence, photographed by E. Farneti
David Cash speaking at Non Fungible Conference, Lisbon, 2022
Portrait of David Cash wearing a mixed reality headset, photographed by Nancy Kim